About Us

“Take care of the customer and they will take care of you” – Junior Kool
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About Vermeer Midwest

Vermeer Midwest is a leading dealer of industrial and agricultural equipment, proudly serving Illinois, Indiana, Michigan, and Missouri. Established in 1971 by Junior and Beverly Kool in Eureka, IL, our company has grown to 13 locations, including our headquarters in Goodfield, IL.

Our commitment to exceptional customer service and high-quality equipment has made us a trusted partner for contractors in industries such as utility installation, landscaping, tree care, recycling, and underground construction.

Our History

Junior Kool began his journey with Vermeer Corporation in 1957, gaining hands-on experience that he later applied to establish Vermeer Midwest. From our humble beginnings, we’ve expanded our reach, driven by a dedication to customer satisfaction and a passion for innovation.

Unparalleled Customer Support

At Vermeer Midwest, we believe in going the extra mile:

  • 13 Branches: Strategically located to service our diverse customer base
  • 30+ Mobile Service Vehicles: Providing on-site support and maintenance
  • Experienced Technicians: Ensuring minimal downtime and optimal performance

Our team is committed to doing whatever it takes to support our customer’s success – driven by our belief that customer service isn’t just what we do, it’s who we are.

Join Our Team

Looking for a rewarding career in the heavy equipment industry? Explore opportunities at Vermeer Midwest and become part of a team that values our people, customer service, growth, alignment, culture, and profitability. We do so by living out our mission, “We believe that customer service is not just what we do, but is who we are. Our culture inspires us to do whatever it takes to maximize the customer’s productivity and profit.”

Become a part of our team today! View current openings here.